Cold calls. Ads. Billboards. Tv spots. Getting the word out about your insurance company seems more complicated than ever. That’s without choosing from the dizzying array of new options online....
For non-profit marketers, every penny counts. You want to receive maximum investment towards your cause while spending as little as possible. ...
Direct mail is a powerful and arguably underused marketing tool. It’s cost-effective, has a great return on investment, and holds the attention of its target recipients far longer than digital marketing....
Here are five direct mail fundraising strategies that will captivate, excite and encourage your supporters. Invite your team to strategize with joy and connection in mind. Link your cause and donation marketing campaign to local purveyors and raise awareness within your community. Although non-profits often...